About CupUp
Founded in 2015, CupUp was established with a clear mission: to reduce waste by offering eco-friendly, reusable cup solutions for businesses and events. With our administrative headquarters in Pazin and a dedicated washing and storage facility in Labinci, Istria County, we have been at the forefront of promoting sustainable practices across various industries.
Since our inception, CupUp has prevented over 160 tons of waste caused by single-use cups and washed more than 3.5 million reusable cups, ensuring they are ready for use at festivals, concerts, sports events, and more.
Why CupUp?
Our solutions simplify sustainability by offering reusable cups that reduce waste and save money, with full-service convenience.
Eco-Friendly
CupUp’s reusable cups drastically reduce single-use waste, helping your business or event minimize its environmental footprint while promoting sustainability.
Cost-Effective
Switch to reusable cups and save money by eliminating the need to constantly purchase disposables and reducing waste management costs.
Full-Service Support
We take care of everything from cup delivery to collection and washing, ensuring a hassle-free, efficient solution for your business.
Customizable Branding
Enhance your brand presence by adding custom logos or designs to your reusable cups, making them a unique marketing tool at events.
Our Mission:
A Circular Economy for a Cleaner Future
CupUp is not just a product; it’s a comprehensive concept that follows users throughout their event experience. By integrating reusable cups, we help businesses and event organizers operate within the principles of the circular economy, reducing CO2 emissions and helping to create a cleaner planet.
Our high-quality polypropylene cups are durable, practical, and a perfect alternative to single-use plastics, making them ideal for events of all sizes—from festivals and sports events to beer industries and concerts. By using reusable cups, businesses can align with global sustainability goals and leave a positive environmental impact.